So, I’ve always been a bit of an Ikea fan, what having moved some 13-14 times in as many years. If you include a couple of interprovincial moves (Ontario to Nova Scotia to Ontario to Quebec to Ontario), you might start to understand the appeal of disposable furniture that’s more than milk crates and recycled bricks.
But now it’s a little scary. With 145 million copies, the Ikea catalogue is rumoured to be the second most-read publication after the Bible. That just bothers me at a pretty fundamental level. Here’s the article.